Minda Autocare Ltd.
Minda automotive components are available to OEMs directly through the individual Minda Group Companies. For the replacement market and for retail customers, these products are available through a dedicated sales and service company called Minda Autocare Ltd.

Established in 1985, Minda Autocare Ltd. is the Sales and Servicing arm for the Minda group in the replacement market. Minda Autocare Ltd. builds upon the competitive advantage of Minda Group products through its countrywide distribution network of 250 dealers spread across 91 A, B and C category cities, covering the 2 wheeler as well as 4 wheeler business segments.

Minda Autocare's product range spans approx. 2500 parts and components that it procures from 15 countrywide supply points, and in turn distributes to its dealer network through 18 Depots in all major states of the country. The sales efforts are supplemented by a field staff strength of 36 Sales Officers and Area Managers located in key markets, and 40 Missionary Sales Representatives for grass roots level demand generation. The goodwill and acceptance that Minda products have in the market is a direct result of the emphasis on quality and the excellent sales and service backup provided by the Switch Masters field force and network, recognized as amongst the best in the industry.

Minda Autocare's Vision is to create a Distribution network recognized as an industry benchmark, and provide effective Sales as well as After Sales Service/Support to Minda Customers throughout the country. It is in the process of setting up a 3 tier distribution network encompassing prominent retailers and garages/mechanics/electricians to supplement the existing dealer setup; this initiative is expected to grow the Minda Autocare Ltd. network exponentially to cover over 15,000 outlets by the year 2009-10.

As part of its domestic expansion plans, Minda Autocare Ltd. will soon take on selling and servicing of a range of vehicle Electronic Security Systems and Automotive Batteries for 2 wheelers as well as 4 wheelers, for which expansion of the dealer network to cover Vehicle Accessory Dealers and Retailers is also in the offing.

Minda Autocare Ltd. also has aggressive plans to grow internationally, through the conventional Exports route, as well as through the development of its own infrastructure and facilities in key geographies worldwide, in an attempt to tap the vast and growing global after market for automotive components.


Map with cities and telephone numbers / email ids.

  
 

As part of its domestic expansion plans, Minda Autocare Ltd. will soon take on selling and servicing of a range of vehicle Electronic Security Systems and Automotive Batteries for 2 wheelers as well as 4 wheelers, for which expansion of the dealer network to cover Vehicle Accessory Dealers and Retailers is also in the offing.

Minda Autocare Ltd. also has aggressive plans to grow internationally, through the conventional Exports route, as well as through the development of its own infrastructure and facilities in key geographies worldwide, in an attempt to tap the vast and growing global after market for automotive components.


 © N K Minda Group, 2006